While the health benefits of regular physical activity (PA) are well-documented, its economic advantages often receive less attention. Yet, in a time with rising healthcare expenditures and increasing rates of chronic diseases, PA offers not just a pathway to better health, but a strategy for economic resilience. From reducing direct medical costs, improving workplace productivity and revitalizing communities, the economic case for PA is more compelling than ever.

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economic cost of inactivity Infographic
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GSSI Pre-Conference

The Physiology of Hydration: More Than Water Alone

This session explores the physiology of hydration through an integrated lens—examining how carbohydrate, sodium, flavor, and fluid interact to influence intake, absorption, retention, and performance. We’ll review current research on fluid balance, osmotic drivers, and palatability, highlighting mechanisms that underpin voluntary intake and thermoregulation. Attendees will gain insight into individualized strategies, including sweat profiling and timing approaches, to optimize euhydration and mitigate performance decrements associated with >2% body-mass loss. Practical applications will be linked to laboratory- and field-based research, ensuring translation from bench to field. This pre-conference equips you with evidence-based tools to support athlete hydration across diverse environments and sporting contexts. 

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  • Session 1: Sweating the detail: New insights on hydration considerations for athlete performance
    • Lewis James, PhD, Associate Professor in Human Nutrition in the School of Sport, Exercise and Health Sciences at Loughborough University
  • Session 2: Functional ingredients in fluid replacement beverages for athletes
    • Lindsay Baker, PhD, Director at the Gatorade Sports Science Institute
  • Session 3: The hydration toolkit: Practical approaches to athlete support
    • Floris Wardenaar, PhD, Associate Professor at the College of Health Solutions at Arizona State University